SEO
FollowSEO Archives

SEO: Searching for outcomes
SEO is important because most web traffic is driven by search engines - indeed, in Australia, 95 per cent of web traffic...

Know your SEO from your PPC?
With Pay Per Click (PPC) ads can go live almost immediately and the traffic generated can be turned into leads in next t...

Five ways an SEO audit can boost your search ranking
An SEO audit consists of a series of tests that reviews your website’s performance and tells you how well your website i...
Six effective digital PR techniques to grow your brand
Digital PR focuses on building your brand credibility and enforcing customer trust through an impactful online presence....

SEO doesn’t have to be scary
Mastering SEO comes down to common sense and remaining detail-orientated, so don’t skip any opportunities to insert sear...

Searching for fulfillment: the art of search engine optimisation
An SEO fulfillment specialist shares the nature of her role in implementing processes and changes that can help a busine...

Why SMEs need to be wary of unscrupulous digital marketing strategies post-JobKeeper
Social and paid marketing play a key role in acquiring customers but search engine results remain the best way to be fou...
Ethical digital marketing – a partnership results-driven focus
It is essential to partner with a digital marketing agency with expertise in the latest digital trends, algorithms and m...

Five benefits of an omnichannel marketing strategy for small businesses
An omnichannel marketing strategy makes for a better customer experience which in turns helps in the growth of your busi...
Top digital trends for SMEs to adopt in 2021
Digital automation enables SMEs to streamline their workflow and help to identify areas that can also be automated to in...