conversion

conversion Archives

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Are you tracking the wrong marketing metrics?

Are you throwing everything into marketing that just isn’t growing your business? You might be tracking the wrong market...

Strike gold in social media marketing

All successful brands in social media live by the three Es: ‘Empower’, ‘Educate’ and ‘Entertain’.

Six sales metrics your small business should analyse in 2024

The sales funnel is the journey a prospect takes from initial contact through to becoming a customer.

Creating big conversion strategies for your small business

While we may live in a digital world, there are still plenty of opportunities in physical and conventional marketing.
web traffic

Traffic, leads, and conversions – interpreting the data

The value of the website traffic is found by looking at the context: who is visiting your website, where they are coming...