reputation

reputation Archives

Frog Dog Studios on selling premium, niche services in a tight economy

When you think of services that people are willing to pay for during a cost-of-living crisis, a $10,000 pet photo shoot ...

Why half of SMEs don’t use AI

Despite the aforementioned concerns about AI, ANZ SMEs are considered to still be the most likely to use AI regularly co...

How to build a big reputation for your small hospitality business

A venue may have the greatest menu in the city, but that counts for little if its guest experience doesn’t incentivise r...
IP, IP Australia

A striking profile

As a business owner it’s important to build your business’s brand at the same time as you create content you own that wi...