Shelby Van Zwol is the founder and CEO at Chain Social, Australia’s leading digital-led marketing and creative agency for beauty, fashion and lifestyle e-commerce brands. Leading an all-female team, Shelby has driven over $1 billion in e-commerce revenue for Australian brands like Simone Perele, Saint Louve Skincare, JS Health Vitamins and more. Shelby also runs Chain Academy, which empowers existing and emerging digital marketers and business owners to achieve e-commerce success.
