New research by Intuit QuickBooks has delved deeper into the unique relationship between Australian small-business owners and their bookkeeper or accountant.
The research revealed that 32 per cent of Australian small-business owners admit to being emotionally attached to their bookkeeper/accountant, with 45 per cent even confiding in them for advice beyond financial matters.
Furthermore, 31 per cent have also admitted to sharing their biggest secrets with them, from secret shopping habits (35 per cent) to family secrets (nine per cent). As far as communication is concerned, 28 per cent of small-business owners admit to texting their bookkeeper/accountant at least once per day.
On the other hand, a staggering 46 per cent of Australian small-business owners admit that they spend less than three hours per week together with their partners (not including sleeping time).
According to the research, this unique relationship is founded on trust and loyalty, with 40 per cent trusting their bookkeeper/accountant more than friends or family with matters related to their business, and 46 per cent going to their bookkeeper/accountant for advice that goes beyond finances or accounting.
So, what are the benefits? The research revealed that accountants/bookkeepers can wear many hats. Majority (53 per cent) have said their accountant/bookkeeper makes them feel less anxious, especially with regard to their finances, and gives them comfort knowing everything is under control. 44 per cent have said that their bookkeeper/accountant has provided them confidence.
Furthermore, 29 per cent have shared that their bookkeeper/accountant has saved them between $5,001 – $10,000 per year and 15 per cent shared that their bookkeeper/accountant improves their relationship with their partner/love life by reducing financial stress.
